Here are just 6 types of small businesses in Canada gearing up for a busy spring and a few ways they can get ahead of the incoming tide!
The approach of spring can mean the beginning of a notoriously hectic time of year! Different seasonal habits, celebrations and other activities associated with April, May, and June are known to influence an increase in certain behaviours, such as cleaning and renovating, the planning of professional conference and social gatherings, a well as other activities. Small businesses serving these activities will need to plan ahead and stay organized as service appointments and product orders increase.
Cleaning Businesses
Everyone knows that Spring is a popular time of year for cleaning and organization. Pair that with springtime celebrations like Easter, Mother’s Day, and graduations, and spring becomes an incredibly hectic time for home and office cleaning services.
How to Prepare: Keep your cleaning service top of mind with updated business cards, service review cards, and extra tough labels for decanted cleaning supplies. This is also a good time to consider ordering professionally printed postcards to get the word out about your promotions and services!
Home Reno & Improvement Businesses
When the home shows start popping up in convention centres and community spaces nationwide you know that Spring home renovation and improvement season is on the way. As the weather warms up so do the service leads for trades professionals, designers, repair experts, handymen/handywomen, landscapers, and other home improvement specialists.
How to prepare: Word of mouth marketing is particularly important to home improvement professionals! That is why online reviews and person to person recommendations have such a big impact.
Home improvement professionals can spread the word about their excellent service with the use of service review cards. You can easily create cards that encourage clients to rate and review your service. Simply use Avery Index cards or business cards, then use our free Design & Print online tool to add rating icons and review fields or simply add a QR code that takes clients to your choice of online review site!
Event Planners
Large format gatherings like trade shows and weddings may not be exclusive to the warmer months, but they are certainly more common in spring and summer. This means that event planners are busy now, preparing for the influx of upcoming events.
Be Prepared: Stay on top of upcoming events by stocking up on essentials such as name badges and accessories, tent cards, printable event tickets, and business cards. Of course, you’ll also want to have labels on hand for correspondence projects, event favours, and more!
Bakers & Confectioners
There’s no sweeter way to celebrate spring holidays than with tasty baked goods and delectable confections! For most bakeries and confectioners this means going out with seasonal promotions.
Be Prepared: Preprint season-specific product labels and enlist extra help to make the label application process faster and easier. You will also want to order promotional postcards well in advance to ensure that you have everything you need, just the way you want it!
Consignment Shops
Since a change in season means a change in wardrobe and home décor for many people, spring can mean an uptick in business for consignment stores. The new season not only means an increase in shoppers, but also an influx of new stock as people clear out their closets to make room for new items.
Be Prepared: Consignment store owners can stay on top of the hectic time of year by planning out an identification and labelling strategy. Even the smallest thrift store can create a colour coded tagging strategy to keep track of old stock vs new. Differentiate between clearance items and newly acquired merchandise by designing different colour coded tags for each type of item. If you don’t want to re-tag existing stock simply label existing tags with Colour Coding dots instead!
Tutors
Secondary and post-secondary graduations are on the horizon! Time for tutoring services to prepare for students scrambling to get extra help with slipping grades or those looking to ensure high marks on final exams.
Be Prepared: Tutors can keep client lists filled to the brim with a solid plan for networking and word of mouth promotions. Use business cards, promotional postcards, and other assets to make your tutoring brand the top of the class.
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